
18/06/2025 From award-winning bourbon to a rye-barrel-finished tequila, Arthur Wheeler Spirits Company is redefining what a modern craft spirits house can be
In a market overflowing with niche players, Arthur Wheeler Spirits Company is doing something surprisingly rare—excelling across multiple spirit categories, and doing it with a singular focus on quality, community, and innovation. The brand’s latest wins at the 2025 London Spirits Competition—including a Gold Medal for its Caribbean Rum and a Silver for its signature Bourbon—have only reinforced what loyal customers already know: this is a brand built for the discerning, the curious, and the spirited.
But Arthur Wheeler Spirits isn’t your typical upstart. Founded by Floyd Wheeler, the brand began with a small barrel gifted to him by his father. That one-gallon barrel ignited a passion that evolved from kitchen experiments to a full-fledged spirits portfolio now being recognized on international stages.
Award-Winning Bourbon & More
Arthur Wheeler Spirits Company is quickly becoming a name to know in the on-trade world—especially for buyers seeking premium, versatile spirits that consistently deliver both quality and distinction. The brand’s award-winning lineup offers standout options across core categories, each crafted with a blend of vision, precision, and unmistakable character.
Securing a grand win at the recent London Spirits Competition, leading the portfolio is the Signature Caribbean Rum, which secured a Gold medal and an impressive 96 points. With subtle herbal nuances and a clean, refined profile, this rum is a bartender’s dream—smooth, balanced, and endlessly mixable for elevated cocktails or refined sipping experiences. For whiskey-forward programs, the Cask Strength Bourbon (Silver, 93 pts) offers bold cherry and dark fruit complexity with the power and depth to shine in high-proof pours and premium whiskey flights. Meanwhile, the Rye Whiskey (Silver, 93 pts) brings structure and spice, with layers of vanilla and floral warmth that make it a compelling choice for classic cocktails with a twist. Rounding out the range is the 1932 Bourbon (Silver, 90 pts)—an approachable, honeyed expression that bridges the gap between seasoned bourbon lovers and curious newcomers.
Arthur Wheeler Spirits Company- Product Line
Tequila Finished Like Never Before
Arthur Wheeler’s latest innovation? A line of additive-free tequila finished in Maryland rye barrels—a bold, category-defying move that’s already building buzz among bartenders and collectors alike. Sourced from a distillery in Jalisco that specialises in traditional methods, this tequila brings together agave purity with an East Coast whiskey edge.
It’s a prime example of the brand’s approach: take something great, and find a way to make it unforgettable.
Built for People Who Bring the Good Stuff
While the spirits are serious, the vibe around the brand isn’t stiff or elitist. Arthur Wheeler Spirits is crafted for what Wheeler calls “the spirited people”—those who bring the best bottle to the party, not to show off, but to share something meaningful. Each expression is designed to spark conversations, mark occasions, and elevate any gathering.
“Our drinkers are curators,” says Wheeler. “They don’t just want a drink—they want a bottle with a story and flavor that stands out.”
Why Retailers and Bars Are Paying Attention
For retailers, Arthur Wheeler Spirits checks all the boxes:
Award-winning quality
Diverse yet cohesive portfolio
Eye-catching packaging with shelf appeal
A founder-led brand story that resonates with modern drinkers
And with more consumers seeking out craft options that go beyond a single spirit type, the multi-category strength of AWSCo offers an edge.
What’s Next?
After solidifying its home base in Maryland and D.C., Arthur Wheeler Spirits is now gearing up for wider distribution. “We’ve laid the groundwork—now we’re focused on scaling with the right partners,” says Wheeler. New expressions, limited barrel releases, and deeper on-premise presence are all in the pipeline for 2025.
Whether you're a buyer seeking standout SKUs or a spirits lover looking for your next favorite bottle, Arthur Wheeler Spirits is one brand worth pouring into.
Header image sourced from Floyd Wheeler.