Marketing

How to boost your happy hour sales

Happy Hour is a great way of attracting more customers to your venue during those times of the day when there’s a bit of a lull. But how should you go about it, and what should you offer? Helen Arnold reports.

Human Resources

Where in the country are the biggest tippers

Many workers in the hospitality sector are heavily reliant on the tips they receive from appreciative customers. But where in the UK are the most generous tippers to be found? A new survey reveals all.

Trends

Canned drinks - a canifesto

A piece on the creation of a new campaign to boost sales of canned drinks in the on-trade.

Marketing

It's all about you - why you should be personalising the customer experience

According to a new report by marketing consultancies Edit and Kin & Carta, personalisation is a must for bars, restaurants, & clubs that not only want to attract new customers but crucially keep them coming back for more.

Marketing

Why sommeliers should include London Wine Competition winners on their lists

Putting together a comprehensive wine list that offers an interesting selection of grape varieties and styles within different price points is appealing to customers & profitable for business can prove a real challenge for many independent bars.

Trends

Record number of hospitality venues went bust last year

The Number of Hospitality venues going bust soars in the past year.

Human Resources

How to attract a more diverse workforce

Employing people from different backgrounds and cultures not only makes good business sense but also helps with recruitment.

Operations

Tricks and tips to become a better editor with Richard Siddle

In conversation with Sid Patel, CEO of Beverage Trade Network, Richard Siddle gives us some information on how to become a better editor.

Operations

The characteristics of a good title, with editor of the Buyer Richard Siddle

Richard Siddle, the co-founder & editor of the Buyer indulges in what special characteristics a good title should have.